Issue #235

Razer Just Bought StreamElements

StreamElements found a buyer, and it turned out to be Razer. We go through what the deal actually covers, the wording around your tips and your unpaid balance, and what it means that the two biggest overlay platforms are now owned by rival hardware companies.

On July 31, Razer acquired StreamElements (opens in a new tab) from Live Momentum Ltd, the holding company that used to run it. Neither side has put a number on the deal.

Back in May I covered StreamElements fighting for its life: headcount down from around 200 to 72 in seven months, an empty sponsorship dashboard, late payouts, and a "Keep It Live" campaign asking creators for $300,000 a month that raised a small fraction of it. Kick and Rumble were the names being floated as buyers. Nobody I saw had Razer on the list, and given the alternative was a shutdown that would have broken millions of setups overnight, this is a better ending than most people expected.

What Doesn't Change

Per the acquisition FAQ (opens in a new tab), StreamElements runs as a standalone platform under a Razer subsidiary, and the following carry on untouched:

  • Overlays, alerts, chatbot, tipping pages, SE.Live and sponsorships
  • Integrations with OBS, Streamlabs Desktop and XSplit
  • Support for Twitch, YouTube, Kick and X
  • Your login, settings, overlays and history, with no migration required

Razer also says it won't fold StreamElements into its own software, and that the platform stays open to creators regardless of what hardware they own.

What Does Change

Two things, and both are about money.

The first is tipping, where the press release and the support docs don't quite line up:

"Tipping remains fully in force, so creators keep earning tips exactly as they do today." Razer's press release

"Your SEPay balance can be withdrawn until 31 December 2026. To keep earning tips, connect a PayPal account." StreamElements' FAQ

Both are true. Tipping does carry on working, but the platform processing it is changing. If you have money sitting in SEPay, you should withdraw it. If your tipping page runs through SEPay, you’ll need to get PayPal connected.

It's also worth knowing what you give up in that move. SE.Pay ran some of the lowest processing fees in the industry and covered 100% of chargeback costs, with fraud screening that blocked known malicious tippers before they got to you. PayPal's standard merchant fees bite harder on small transactions, which is what most tips are, and PayPal disputes have never had much of a reputation for landing on the creator's side.

The second thing is the money creators were already owed, and this is where the structure of the deal matters. Razer bought the platform rather than the company, so it gets the software, the brand and the creator data while Live Momentum keeps the debts. Razer's statement says part of what it paid has been "earmarked for outstanding payments owed to creators prior to the closing," and that Live Momentum "retains full responsibility for all pre-closing obligations including debts and liabilities."

Translation: the cash to pay you exists, but Razer isn't the one who owes it. Live Momentum is, and it has reportedly started paying. If you got caught in the delayed payouts I wrote about in May, contact StreamElements support (opens in a new tab) and confirm your claim is still logged rather than assuming it's been settled on your behalf.

Two Hardware Companies Now Own Your Alerts

Logitech bought Streamlabs in 2019 for around $89 million up front (opens in a new tab). Razer has now bought StreamElements. Between them those two toolsets cover most of the overlays, alerts and tipping pages in streaming, and they belong to rival peripheral companies.

StreamElements raised $111 million in venture funding (opens in a new tab), including a $100 million round led by SoftBank, and still couldn't make a free creator toolset pay for itself. A hardware company can, because the software doesn't need to turn a profit on its own. It only has to shift more gear, and knowing exactly how millions of streamers work is a handy thing to own on the side.

If you ever decide you'd rather not have a peripherals company owning your alerts, the main alternative is something like Streamer.bot (opens in a new tab), which is a capable setup but a bit more complicated to setup.

What You Should Do

Nothing breaks this week and there's no migration to run. The list is short:

  1. Accept the updated privacy policy when StreamElements prompts you. It changed on August 1 to reflect the new ownership, and the FAQ says you need to accept it to keep your tools working.
  2. Withdraw any SEPay balance before the December 31 deadline.
  3. Connect a PayPal account if tips make up any part of your income.
  4. Contact StreamElements support if you're still owed money from before the acquisition.
  5. Export a local backup of your overlay setup, which you should have been doing anyway.

Pete’s Content Corner

My weekly picks from across the content creation world.

  1. Kurzgesagt had a recent upload and their whole channel wrongly suppressed by YouTube (opens in a new tab) for being AI slop, which is quite the accusation to level at a studio whose animations are painstakingly made by hand. YouTube has since fixed it and put it down to an automated error. As always, my concerns lie with smaller channels that can’t just pick up the phone to someone at YouTube.
  2. LinkedIn has added an AI slop reporting option, with product chief Hari Srinivasan calling it "a top priority for all of us" (opens in a new tab). I wonder if other platforms will follow suit as audiences become fatigued by AI content.
  3. OBS Studio 32.2 is out, with 32.2.1 following a few days later (opens in a new tab) to tidy things up. The Add Source dropdown has been replaced with a proper dialog, multitrack video now supports dynamic bitrate, the FPS selector has had a much-needed UX pass, and Image Slide Show finally picks up .webp files when you add a directory.

Thanks, as always, for taking the time to read Stream Report.

Pete ✌️