STREAM REPORT NEWSLETTER

#154

Twitch’s New Rulebook

October 16, 2024

Welcome to Stream Report, a newsletter from Gaming Careers covering important news and updates in streaming and content creation.

In this issue: We break down Twitch’s new Enforcement Notes feature, explore how it aims to clarify the platform’s rules, and examine what it means for streamers navigating new trends and metas.

Twitch’s New Meta Guidelines Explained

Twitchs New Meta Guidelines
Twitch’s New Meta Guidelines Explained

Twitch is stepping up its game regarding transparency and clarity around its rules. The platform launched a new feature called Enforcement Notes, designed to make its Community Guidelines easier to understand and follow. If you’ve ever been confused about how Twitch enforces its policies or why certain behaviors lead to suspensions, this update is for you.

What Are Enforcement Notes?

Enforcement Notes are additional clarifications and specific examples added directly to Twitch’s Community Guidelines. These notes aim to explain how Twitch’s existing rules apply to new trends, behaviors, or even viral “metas” on the platform. If a particular trend starts pushing boundaries or causing confusion, Twitch will now publish a note under the relevant policy to clarify what’s allowed and what’s not.

Why This Matters for Streamers

Twitch has acknowledged that community trends and social media discussions can lead to confusion about what’s acceptable, so these notes are meant to provide real-time guidance.

In fact, we’ve seen plenty of grey areas in the past where streamers weren’t sure if their content was breaking the rules or not. Here are some examples of past Twitch metas that caused a lot of confusion:

  • Skin Gambling: When streamers started gambling with in-game skins (like in CS:GO), it wasn’t immediately clear how this fit into Twitch’s gambling policies.
  • Hot Tub Streams: The “hot tub meta” sparked debates about whether sitting in a hot tub while streaming violated Twitch’s guidelines. Eventually, Twitch had to create a separate category, but earlier clarification could’ve helped avoid confusion.
  • Censorship Bars: Some streamers used creative methods like censorship bars to cover up parts of their body or content, pushing the boundaries of Twitch’s guidelines on nudity and sexual content.
  • Artistic Nudity: Streams featuring artistic nudity (like body painting) walked a fine line between art and violating Twitch’s Nudity policies. There was a lot of confusion about what was considered “artistic” and what crossed the line.
  • Restreaming TV Shows: During the “TV meta,” streamers began restreaming full TV shows, leading to questions about copyright violations. Some streamers were banned, while others weren’t, leaving the community confused about Twitch’s stance on this.

With Enforcement Notes, Twitch will now provide real-time examples and clarifications when these trends emerge, making it easier for streamers to know whether their content is within the rules.

When Will Twitch Add Enforcement Notes?

Twitch says it will publish Enforcement Notes when:

  • A new trend or “meta” violates an existing policy.
  • There’s a spike in behavior that Twitch’s data flags as problematic.
  • There’s widespread confusion or discussion in the community.

These notes won’t replace other communications like blog posts or tweets, but they will serve as a “source of truth” for all policy and enforcement updates.

Where to Find the Notes

These notes are found in the Safety Center under the Community Guidelines section. Twitch has already added a bunch of new examples and clarifications under various policies, and they’ve consolidated a lot of older, stand-alone pages into one place to make it easier to navigate.

Final Thoughts

Twitch has faced its fair share of bad PR whenever new metas or trends emerge, and news outlets frame them as being allowed by the platform. This kind of coverage can paint Twitch in a negative light, especially when it seems like the platform is slow to respond. With Enforcement Notes, Twitch now has a way to quickly address these situations, closing loopholes and clarifying what’s acceptable before things spiral out of control.

Learn More

🔥 Pete’s Content Corner

Delve into my weekly selection of content creation highlights—handpicked videos, podcasts, and tweets that promise to captivate, educate, and entertain.

  1. Twitter has revamped its revenue-sharing model—creators will now earn based on engagement from Premium users rather than ads in replies, giving creators more direct support from their followers.
  2. John Cena made an appearance on Kai Cenat’s Twitch stream as part of a growing trend of celebrities joining popular streamers, further blurring the lines between traditional media and livestreaming.
  3. Marques Brownlee dropped a new video addressing the backlash over his subscription-based wallpaper app, outlining all the updates and improvements he’s making to calm the controversy.

edition:

#154

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The founder of Gaming Careers with a borderline unhealthy obsession for cameras, microphones, and all things streaming. He gets mistaken for Stephen Merchant at least 5 times a day.

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